Latest whispers on the L70 Lambretta Vendetta

unnamed-5Further rumours (from a reliable source) have reached Lambrettista Towers concerning the new official Lambretta. The name, Vendetta, as suspected, refers to the ongoing family rivalry between Vespa and Lambretta. L70 is the code name referencing Lambretta’s 70th anniversary in 2017.

The scooter is going to be a “No Compromise” high-end machine… aimed at customers who are willing to pay a little more for a quality product. So, it’s not some cheap, ‘plastic fantastic’.

The rumoured specs are interesting (and positive) too;  Steel cage bodywork built around a tubular frame, steel legshields, aluminium handlebars/switches and decorative trim, removable sidepanels with interchangeable plastic, sheet metal and carbon fibre options. Initial Vendetta models will be powered by a range of air-cooled engines, in 50, 125 and 180cc capacities. There is talk of a water-cooled model in development. (If you read an earlier version of this post I’d got this the wrong way round).

There is also plans for a range of aftermarket parts. Stock plastic parts will be interchangeable with carbon fibre parts. The sidepanels will be 3d printable or steel. There’s serious talk of a high-performance tuning kit. So, much like a classic Lambretta, you’ll be able to specify and customise your Vendetta ‘your way’.

As mentioned in previous posts, the scooter is designed by Internationally renowned design house Kiska (famous for their relaunch of the classic Swedish Husqvarna motorcycle marque and ongoing work with the ever innovative Austrian brand KTM).

Detailed specs will follow soon, keep watching this space.

 

New Lambretta Announced!

LambrettaVendetta-4The new, official Lambretta has been announced… with little more than a silhouette and a new name “the Vendetta”. I’m liking both. The silhouette looks very traditional, and although it doesn’t reveal much, it looks very promising! The name? Lambretta Vendetta? Fantastic. Hinting maybe at rekindling the old rivalry with Vespa? Are we going to see a ‘wasp killer’? (yeah, good luck with that one, but it’s good to have ambition).

The one other thing we do know is the proposed capacities of 50, 125 and 180cc’s. Seems a reasonable line-up. I expect we’ll see the L70 designation dropped, as calling a machine a “L70 50” would be confusing, to say the least. And Vendetta is a great name. Stick with that lads.

The counter on the official page, has reset to 42 days, (which takes us to the middle of June) when I guess we’ll know a little more. I’m guessing we won’t see everything until a big reveal at a show (I don’t think there’s anything in June). I’m guessing it won’t be until EICMA in November, in Milan that we’ll see the Vendetta ‘in the flesh’. But so far, so good! Stay tuned.

When I know more, you’ll know more.

UPDATE: Sticky’s thoughts over at ScooterLab add more to the picture (as does his forensic Photoshop skills). I’m really liking the elements that reflect the original Lambretta lines, especially horncasting. The upward sweep of the bodywork gives the scooter an aggressively sporty stance. From what I’m seeing, it won’t appeal to those traditionalists amongst us who only want something with an Innocenti (or Eibar or SIL) badge on it, but if you’re in the market for a Scomadi, you might find you have another option.

FURTHER UPDATE: In a Press Release, Sébastien Stassin of KISKA (The design house behind the Vendetta design) said: “Lambretta is a treasured brand – a cult icon whose global cultural impact is as relevant today as it was last century. It’s not often that you’re given the opportunity to play an instrumental role in such a relaunch. The design team is honoured and excited.

Having relaunched Swedish motorcycle brand Husqvarna Motorcycles in 2014, and contributed largely to KTM’s brand success over the past 24 years, KISKA is up to the task. Working closely with the global development and investment team, Lambretta Consortium, KISKA has aimed to evolve the Lambretta design language, positioning it to take on the future realities of urban mobility, while honouring the brand’s compelling heritage.”

Sticky’s thoughts on the ‘New Lambretta’

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Some valuable insights here by Sticky, on ScooterLab regarding the L70 the ‘New Lambretta’ to be launched in (as I write) 11 days. I make that Tuesday the 3rd of May. Not too long to wait, and worth getting over to the Lambretta Consortium site and registering for the chance to win ‘one of five’ new Lambrettas.

One of the nuggets of information in Sticky’s article is that the design of the L70 is likely to be by Austrian designer Gerald Kiska, rather than the designer of the LN, Alessandro Tartarini. Amongst several ‘generic’ scooters studio Kiska has also been responsible for an update to historic Swedish Motorcycle brand Husqvarna (now probably more famous these days for making chainsaws and the like).

There is a quote in the  Husqvarna case study that says “They don’t make them like they used to because today’s riders are forward thinking.  They are interested in the future of bike design, not what’s behind them.  The 401 VITPILEN delivers what they want: “retro futurism done right I’m pretty sure most Lambretta buyers are interested in ‘what’s behind them’ but the concept of retro futurism done right sounds pretty good to me.

Here’s the link to Sticky’s article again.

WIN a 2016 Lambretta!

The good news: There’s gonna be a new Lambretta in 2016! The bad new: There’s gonna be a new Lambretta in 2016. Lovers of the Lambretta brand don’t really want new. We want old Lambrettas, maybe with the odd tweak or improvement. That’s why Scomadi have done so well. A modern auto, but with the looks of a GP. Well, not quite, but not far off.

WinA2016LambrettaPersonally, I think the LN was a decent stab at reinventing the Lambretta for the twenty-first century, but many disagreed. And, although it received decent enough reviews in the media, it was less than a resounding success amongst scooterists. Then, of course, it disappeared from the scene completely – no doubt leaving those purchasers that had bought one feeling rather abandoned.

Vespa riders are happy enough to ride their modern GTS’s. Lambretta riders are a pickier audience. While the target market probably wasn’t the classic scooter owner, it you convince them, you’ve cracked the mass market, in my ever so humble opinion.

Anyway. The point of this ramble is to introduce the competition that Lambretta Concessionaires are running a competition to win one of these new, 2016 Lambrettas. Of course, you don’t know what you’ll be getting, but hey, a free Lambretta? Can’t be a bad thing can it? All you have to do is sign up for their newsletter. Worth a go, right? Sign up HERE.

If you want to know more about the 2016 Lambretta, (known only as the L’70 at the moment) Stay tuned. When I know, you’ll know.

Lambretta LN parts needed… Can you help?

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One of my readers, Dan, had an unfortunate Christmas present over the holidays, with a van driver reversing into his Lambretta LN125. He’s having trouble sourcing a new front cowling to repair it… can you help? If you can, drop him a line to dannyruta@me.com He’s in London, but happy to have it shipped from anybody in the UK. Any dealers out there that can help with this?

New Lambrettas next May?

uite?A bit of a scoop here, thanks to a reader, Mark, who spotted this on the official Lambretta brand website.

The majority of the text below is copied from his original email to me…

Screen Shot 2015-11-24 at 09.45.04Remember, back in 2012, and then new Lambretta LN scooter?  There was an ongoing battle between the so-called Lambretta Consortium and Motom, who produced the LN.  As I’m sure you know the Consortium subsequently appear to have won the legal battle and the Lambretta revival turned out to be a very short lived affair. As an LN owner, I’ve always thought this was a great shame and, whilst it was never going to satisfy the purists, I thought that the LN deserved a chance to succeed – and not be strangled at birth.

Fast forward to November 2015 and there’s been a very interesting development over at the Lambretta Consortium’s website today regarding the prospect of another new Lambretta scooter.  According to the website, this is due to be launched on 4th May 2016.  See www.lambretta.com/scooters for more details.

As always lots of questions remain.  For example: what will the new Lambretta look like? Will it bear any resemblance to the LN or even be a freshly produced LN?  When will it be available to buy and how much will one cost?  What size engines will the new Lambretta have? Will it be designed by Alessandro Tartarini? The teaser SX style headlight and the sketch below hint to something quite LN’ish to me…

L'70On that official Lambretta brand website is a countdown calendar (I’ve pasted in a screenshot of it above), and (according to my calculations anyway) it’s counting down to the 3rd of May, 2016. There’s also a reference to “L’70 Models” Intriguing!

Of course, there’s been a lot of water under the bridge since 2012, notably the launch of the Scomadi, and many Lambrettisti would consider one of these of more authentic lineage to an LN, or whatever a L’70 is going to be… but we’ll see, we’ll see.

So, watch this space, I’ll have a sniff around and see if I can come up with any juicy info. And if you hear anything on the grapevine, let me know!

Lambretta LN ‘Pure Smithy’ Dealer Special

I haven’t posted anything about the LN or it’s sibling modern Lambrettas* recently, as they’re not really my bag… and there hasn’t been anything new to report. I don’t know how they are selling, and I certainly haven’t seen one on the road, but I wish them well. If the marketing department at Motom* had any imagination, they’d sign up a Lambretta blogger, and let him (or her) have one for an extended test drive. Say six months. By the way… on the last count The Lambrettista blog is read in more than 70 countries. Just saying.

Lambretta LN Pure Smithy media-2 media-3 media media-4Anyway… at  but I thought this was quite interesting. Had to look twice at this LN on eBay. I thought it was an official Paul Smith licensed product, but it’s clearly a fairly clever knock off. I wouldn’t be totally surprised if Mr Smith had been involved, as he was allegedly a mod as a young man, and his work retains a certain ‘mod aesthetic’… but if he had it would have been all over the papers. Another marketing opportunity missed? There I go, off on a tangent again. Back to the original point of this post, which was, that the LN is now starting to appear in different incarnations, customised, much as dealers would customise ‘proper’ Lambrettas back in the day… I’ve no particular opinion on whether this is a good, or bad thing… it’s just interesting. Mildly. Well, I thought so. If it floats your boat, and you’ve got a spare £3k knocking around, you can get one here. And they’ll give you a fiver change. It’s being sold by the Pure Group, in Harrogate if you don’t do eBay.

Lambretta LN Union Flag $T2eC16F,!yME9s5qE+8bBRwI(Z6J+g~~_12 $(KGrHqNHJFYFG99q-4lfBRwI(,VRi!~~_12And if the Paul Smith look isn’t up your strasse… there’s a distressed union jack version. A bit ‘comedy mod’ for me, that one, I’m afraid.

*Motom Electronics Group are one of the claimants of the Lambretta name. There’s a trademark/license document here that explains it all in legalese. My thoughts can be found on this site if you stick Lambretta LN into the “handy searchbar” (that’s one for the “stuffyoushouldknow” podcast listeners).

Lambretta LJ50

I posted a while ago, that in addition to the 125 and 150 LN & LS models, there looked like there was going to be a 50cc LJ model. Well, anyone that has been watching eBay will tell you, there is. Well, ctually there are two models, The LJ, which like the original LI Series 1, had it’s headlight on the corncasing, and the LT which has it’s headlight more conventially mounted.

I haven’t got a lot of spec on these, but here’s what I do have. 

Engine type: 2 stroke 
Displacement:
49cc
Cooling System: Air
Fuel System: Carburettor
Transmission: Automatic
Front Suspension: Telescopic Fork
Rear Suspension: Unit Swing Arm
Front Brake: Disc
Rear Brake: Drum
Front Tyre: 110/70-12
Rear Tyre: 120/70-12

Price is expected to be around £1899.00

Check it out, and reserve yours if you fancy one, on eBay here.

New 50cc Lambretta’s sneak onto the market

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Ok, so I’ve been a little busy… (hence the lack of recent updates on here) but I have kept my eye on the happenings in the Lambretta world. Don’t quite know how I missed this (Although to be fair I did flag it up in November). 

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But it looks like the good people behind the new Lambretta LN have snuck out a couple of new models without telling me. From what I can gather there is three new models… the LS50 (Top pic,green flashes on the sidepanels)… which sneaks in at just under £3k (ouch!) and the (slightly) more affordable LT (middle pic – the red one) and LJ (last pic, headlight on the horncasting)… which come in at just under £2k. All three look like they will be available form February or March next year, but orders are being taken now. More facts, figures, roadtests etc.when I get them.

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They are available from Eddy Bullet and other good scooter dealers.
(If you’re a dealer, and you are stocking them, know any more, or even want to let me have a test ride so I can write about them, get in touch and I’ll link to you). 

Lambretta LN on a shopping trip in Vietnam…

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Glamourous Vietnamese Lambretta girl Mai Chi on a shopping trip with the new Lambretta LN. In our eurocentric world we sometimes forget just how big a market South East Asia is for the new Lambretta, from some of the buzz online, it almost seems to be their lead market. 

Via LambrettaFace